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Del
Taco Elevates Fast Food Box Quality
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and
Value with Introduction of Fresh Faves Boxes,
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Starting
at Just Four Bucks*
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New Fresh
Faves Box Meals offer an
abundant value
of high-quality, made-to-order items
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Lake
Forest, CA – March 2019 / Newsmaker Alert / Grilled Chicken Tacos made
with fresh-grilled chicken, Half-Pound Bean & Cheese Burritos crafted
with slow-cooked beans made from scratch in each restaurant, and the signature
Del Taco, loaded with hand-grated cheddar cheese. These are just a few
of the items that Del Taco Restaurants,
Inc. (NASDAQ: TACO), the nation’s second leading Mexican quick service
restaurant,**
is offering in its new line-up of Fresh
Faves Box Meals that deliver quality and quantity at a price point
that only Del Taco can deliver.
“For
Del Taco, value means offering guests an unbeatable combination of freshly
prepared, craveable items served at a price that’s less than the national
competition,” said Barry Westrum, Del Taco’s Chief Marketing Officer. “We
created these Boxes based on demand from our guests, loading them up with
our most popular products, not fillers, including our famous Crinkle Cut
Fries, because if you’re going to get a box meal, it should come with some
hot and crispy fries.”
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The
name Fresh
Faves Box Meals was inspired by the brand’s legacy of utilizing freshly-prepared
items made in each restaurant every day. Specific varieties of the brand’s
Box Meals include:*
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$4
Value Taco Box: Two Value Tacos, value fries and a small drink.
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$5
Variety Box: A Grilled Chicken Street Taco, a ½ lb. Bean &
Cheese Burrito, value fries and a small drink.
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$6
Del’s Favorites Box: The Del Taco, a Grilled Chicken Taco, value fries
and a small drink.
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$6
Triple Chicken Box: Two Grilled Chicken Tacos, a Chicken Quesadilla
Snacker, value fries and a small drink.
Looking
for even more value? Guests who download The Del App, available on the
App (iOS) and Google Play (Android) stores, will receive a coupon for two
FREE Del Tacos,***
as well as other special offers delivered to their mobile device every
week.
*Price
and participation may vary by location. Restrictions may apply
**By
number of units
***Limit
one sign-up offer per device. Registration required to access deals. Price
and participation may vary.
About
Del Taco Restaurants, Inc.
Del
Taco (NASDAQ: TACO) offers a unique variety of both Mexican and American
favorites such as burritos and fries, prepared fresh in every restaurant’s
working kitchen with the value and convenience of a drive-thru. Del Taco’s
menu items taste better because they are made with quality ingredients
like freshly grated cheddar, hand-chopped pico de gallo, sliced avocado,
slow-cooked beans made from scratch, and fresh-grilled marinated chicken
and carne asada. The brand’s UnFreshing Believable® campaign further
communicates Del Taco’s commitment to provide guests with the best quality
and value for their money. Founded in 1964, today Del Taco serves more
than three million guests each week at its more than 580 restaurants across
14 states. For more information, visit www.deltaco.com.
Media
Contact:
Joshua
Levitt
Canvas
Blue
for
Del Taco
949-981-0757 |