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Pilot
Flying J Welcomes Back
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Life
Is Why We Give™ Campaign This February
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Sets goal to raise $1 million throughout
the month
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in support of American Heart Association
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Knoxville,
TN – February 2019 / Newsmaker Alert / Pilot
Flying J, the largest operator of travel centers in North America,
announces its goal to raise $1 million this February to support the American
Heart Association (AHA) in honor of American Heart Month. As part of
the company’s longstanding commitment to giving back, Pilot Flying J invites
guests and team members to help kick off its second year of the Life
is Why We Give™ campaign in travel centers and convenience stores across
the country.
Last
year, Pilot Flying J partnered with guests and team members to raise $981,000
in support of AHA’s mission to be a relentless force for a world of longer,
healthier lives – ranking among the top five national fundraisers for AHA’s
Life is Why We Give™ campaign.
Pilot
Flying J’s goal to raise $1 million this year will have an immense impact
on the research and programs of AHA. For example, $1 million will help
the organization provide more than 60 million kids with healthy school
lunches.
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“Everyone
should be able to live a longer, healthier life – and that reason is why
Pilot Flying J gives,” said Mike Rodgers, senior vice president, chief
strategy & information officer at Pilot Flying J and AHA board member.
“Last year, we began this journey to bring heart health awareness to our
guests and team members across the country, and we are honored to support
American Heart Association’s Life is Why We Give™ campaign again this year.
We were personally touched and inspired by the stories shared and the incredible
generosity shown in support of such an important cause which affects so
many of our loved ones. This year, we hope to continue this momentum and
provide different ways for our guests and team members to help contribute
to a healthier tomorrow.”
During
the month of February, Pilot Flying J’s fundraising initiatives include:
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Paper
Heart Icons: $1, $3 and $5 red hearts will be available at all locations
for purchase. The full amount purchased will be donated directly to the
AHA.
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Purchase
Round Up*: Guests can round up their purchase to the nearest whole dollar.
Pilot Flying J will donate the full amount of each round-up to the AHA.
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Donate
Online: A donation link will also be included on the Pilot Flying J website
at https://pilotflyingj.com/life-is-why
throughout the month of February to provide guests another convenient way
to donate.
Pilot
Flying J recognizes diet and exercise as essential components in preventing
heart disease for its guests and team members. In January, the company
launched its new “Commit to Fit” program focused on enhancing team members’
overall well-being in five areas of health: physical, nutritional, sleep,
emotional and financial. Throughout the month of February, the company
will also be featuring deals on healthier food and beverage options that
are perfect for those on the go. Guests can save with exclusive offers
in the Pilot Flying J app and with a buy one get one free Thungry™ deal
on healthy snacks including Wonderful Pistachios and select protein bars
with a beverage purchase.
Pilot
Flying J encourages its more than 1.6 million daily guests, team members
and loved ones to join the company in the fight against heart disease throughout
the month of February and donate in-store at participating locations or
via the Pilot Flying J
website.
*Certain
purchases (including, without limitation, fuel and fuel additives and purchases
made on fleet cards or direct bill programs) are not eligible for round-up
contributions.
About
Pilot Flying J
Pilot
Flying J, the largest operator of travel centers in North America,
is committed to connecting people and places with comfort, care and a smile
at every stop. Headquartered in Knoxville, Tennessee, Pilot Flying J has
more than 750 retail locations in 44 states, Roadside assistance available
at over 135 locations nationwide and growing as part of its Truck Care
program, 44 Goodyear Commercial Tire and Service Centers, and 34 Boss Shops.
The Pilot Flying J network provides drivers with access to more than 72,000
parking spaces for trucks with Prime Parking at more than 400 locations,
5,200 deluxe showers and more than 6,200 diesel lanes with 5,200 offering
Diesel Exhaust Fluid (DEF) at the pump. Pilot Flying J is currently ranked
No. 14 on Forbes’ list of America’s Largest Private Companies. Visit www.pilotflyingj.com
for more information.
About
Life Is Why We Give™
We
all deserve to live a long, healthy and happy life. However, heart disease
and stroke are robbing too many of us from this innate entitlement. The
American
Heart Association is working to ensure that everyone has an opportunity
to live their best life. When people donate or purchase goods and services
that benefit the AHA from our Life
is Why We Give cause supporters, it puts us closer to the quality of
life we all deserve. Life Is Why We Give allows consumers to think about
their reasons to live healthier, longer lives and to give in honor of those
reasons. Too long, heart disease and stroke have stolen our precious moments.
It’s time we fight back together and affirm that we’re more powerful than
these diseases… because everyone has a reason to live a longer, healthier
life… and that reason is why we give.
Media
Contact:
Stephanie
Myers
External
Communications Supervisor
Pilot
Flying J
865-474-4096 |
