Back To News/PR Index | | | Simpleview CMS is a content management system designed specifically for the travel industry and powers hundreds of the most successful destination websites in the world. Discover Green Bay acquired Simpleview CMS on April 1, 2021, with the goal of using the software to launch a new website for Green Bay, Wisconsin, to improve the online experience for both leisure and business travelers. The new website, www.GreenBay.com, launched the first week of May 2022; the site met the DMO’s goals for intuitive navigation, the ability to easily add content, and a fresh, clean look that represented the destination’s brand and colors. Discover Green Bay also utilizes Simpleview’s customer relationship management (CRM) software, Act-On services, Book › Direct, Crowdriff, and Destination Travel Network (DTN). About
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