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Tucson,
AZ – August 2022 / Newsmaker Alert: Simpleview,
the leading provider of CRM, CMS, and digital marketing solutions for destinations
worldwide, is excited to release the very first Simpleview
Sales Quarterly report. This report is the most comprehensive review
of the destination marketing organization (DMO) industry’s sales performance;
it illustrates how the leads and booking patterns for meetings and events
have changed and evolved since 2019.
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Download
the report here.
The
inaugural edition of the Simpleview Sales Quarterly, released in July,
aims to better understand the progress made since the COVID-19 pandemic
began in March 2020. It also takes a look forward at the health of the
critical lead and bookings pipelines for destination organizations.
Some
of the key findings illustrated in the report include:
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2022 bookings
still lag 2019 bookings by 30%
-
Leads
are within 6% of 2019 in the first half of 2022
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June 2022
had 3% more leads than June 2019
-
There
are over 2,300 more hotel leads for July-December 2022 arrivals than for
the same period in 2019
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The number
one market is sports, and it has more leads in 2022 than 2019 had for both
hotel meetings and convention center events combined
“Our goal
for the Simpleview Sales Quarterly report is to provide DMOs with the information
needed to support their sales strategy,” said Christine
“Shimo” Shimasaki, managing director at 2Synergize,
LLC. “We want to provide DMOs with tools to educate their local communities
and stakeholders about the opportunities and challenges of our industry’s
recovery.”
The
next Simpleview Sales Quarterly report will be released in Fall 2022.
About
Simpleview
Simpleview
is a leading provider of CRM, CMS, website design, digital marketing services,
and data insights for convention bureaus, venues, tourism boards, destination
marketing organizations (DMOs), and attractions. The company employs staff
across the globe, serving clients of all sizes, including small towns,
world capitals, top meeting destinations, and countries across multiple
continents. For more information, visit SimpleviewInc.com,
or follow us at Facebook.com/simpleview,
@Simpleview
on Twitter or Simpleview on LinkedIn.
Media
Contact:
Christine
Shimasaki
Managing
Director
2Synergize
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''Shimo'' Shimasaki Inducted Into Destinations International’s 2022 Hall
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