Hard
Rock Hotel & Casino Lake Tahoe Implements b4easypost
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as
New Security Measure for Third-Party Payments
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Stateline,
NV & Halifax, NS – March 2019 / Newsmaker Alert / Hard Rock Hotel
& Casino Lake Tahoe will be the first area casino to provide more secure
and easy credit card transactions with b4easypost,
the hospitality industry’s first secure cloud-based credit card authorization
payment and posting platform, developed by b4checkin.
Hard
Rock Hotel & Casino Lake Tahoe partnered with b4checkin to ensure
customers have the peace of mind when making various types of payments
at the property. b4easypost facilitates card-not-present transactions for
the hospitality industry, providing a fully PCI-compliant platform where
guests and third-parties can make deposits and payments to a hotel remotely.
The b4easypost application then automatically and securely posts those
payments to the property management system (PMS). This eliminates the inconvenience
of paper credit card authorization forms, which are prone to human error
and non-PCI-compliant. Additionally, this end-to-end electronic solution
significantly reduces credit card chargeback costs associated with traditional
systems.
“Utilizing
b4easypost allows us to offer a seamless guest experience that bundles
quick, cardless transactions along with market leading security,” said
Brandie Warr, Director of Resort Marketing at Hard Rock Hotel & Casino
Lake Tahoe. “A vacation at the Hard Rock in Lake Tahoe has never been easier
and more fitted to the modern adventurer’s lifestyle.”
Hard
Rock Hotel & Casino Lake Tahoe is an internationally recognized brand
and leader in lodging, entertainment, gaming, and nightlife in Sierra Nevada.
Surrounded by an extensive collection of rare rock-n-roll memorabilia and
the soul of music, Hard Rock Hotel & Casino Lake Tahoe consistently
offers their guests an irreverent and individualized experience. Hard Rock
Hotel & Casino Lake Tahoe uses Oracle’s industry-leading Opera PMS,
for which b4easypost has an Oracle-certified interface. With the installation
of b4easypost in September 2018, the software has already processed hundreds
of thousands in revenue for the hotel.
“We
are delighted to have been selected by such a recognizable brand like the
Hard Rock Hotel & Casino Lake Tahoe.” said Saar
Fabrikant, President and CEO of b4checkin. “The tremendous success
they’ve had with b4easypost so far, continues to affirm this product as
a market-leading choice for hotels to eliminate the credit card authorization
forms, as its versatility allows them to optimize the management of card-not-present
transactions while enhancing guest service.”
About
b4checkin
b4checkin™
supplies an innovative suite of cloud-based software solutions for the
hospitality industry. Designed to help hotels better manage business and
operations online. Core products include: chameleon, the industry’s
first online booking engine with multiple design options; b4easypost,
a fully automated payment and posting solution; b4feedback, a guest
satisfaction survey management tool; b4arrival, an online pre-registration
system that maximizes convenience for mobile-friendly guests; b4GDS,
a GDS interface offering a ‘one-stop-shop’ for hoteliers; b4golf
& b4spa, golf tee time and spa appointment booking solutions;
and b4ubet, an application that enables hotel casino guests to book
casino and hotel offers online. b4checkin is headquartered in Halifax,
Nova Scotia, Canada, with installations serving customers in North America,
the Caribbean, Asia and Europe. For more information, visit www.b4checkin.com.
Hard
Rock Hotel & Casino Lake Tahoe
The
Hard Rock Hotel & Casino Lake Tahoe is a fully integrated gaming resort
set between picturesque Lake Tahoe and the impressive Sierra Nevada Mountains
providing year-round enjoyment. The fully renovated property, owned by
Paragon Gaming, reopened in 2015 with 539-rooms featuring balcony’s and
Jacuzzi tubs, a 25,000 plus square foot casino, world-famous retail store,
multiple restaurants and bars and an assortment of live-entertainment both
indoors and out. For more information, visit www.hardrockcasinolaketahoe.com
Hard
Rock International
With
venues in 76 countries, including 184 cafes, 27 hotels and 12 casinos,
Hard Rock International (HRI) is one of the most globally recognized companies.
Beginning with an Eric Clapton guitar, Hard Rock owns the world’s most
valuable collection of music memorabilia, which is displayed at its locations
around the globe. Hard Rock is also known for its collectible fashion and
music-related merchandise available in Rock Shops and online at shop.hardrock.com.
HRI owns the global trademark for all Hard Rock brands including Hard Rock
Live performance venues. The company owns, operates and franchises Cafes
in iconic cities including London, New York, San Francisco, Sydney and
Dubai. HRI also owns, licenses and/or manages hotel/casino properties worldwide.
Destinations include the company’s two most successful Hotel and Casino
properties in Tampa and Hollywood, FL., both owned and operated by HRI
parent entity The Seminole Tribe of Florida, as well as other exciting
locations including Atlantic City, Bali, Cancun, Daytona Beach, Desaru
Coast, Ibiza, Orlando, Shenzhen and San Diego. Upcoming new Hard Rock Cafe
locations include Piccadilly Circus and Oxford Street in the United Kingdom,
Djerba, Tunisia, Gran Canaria, Spain and Chandigarh, India. New Hard Rock
Hotel, Casino or Hotel & Casino projects include Amsterdam, Berlin,
Budapest, Dublin, London, Los Cabos, Madrid, Maldives, New York City, Ottawa,
Sacramento, Dalian and Haikou in China. In 2018, Hard Rock International
was recognized as a Forbes Magazine Top Employer for Women and Land
Operator of the Year at the Global Gaming Awards. For more information
on Hard Rock International visit www.hardrock.com.
Media
Contact:
b4checkin
Morgan
Shepherd
Marketing
Manager
902-423-3001
x208 |