Back To News/PR Index | Communities for Cause, Inc. Reaches Significant Milestone by Driving over $2.0 Million in Sales | | As Gary Allhusen, CFC co-founder and CEO, describes, “Our platform is a full-feature cause marketing and analytics solution for the restaurant industry. While the $2M in merchant sales is a great milestone to surpass, I’m most excited by the fact that we’ve demonstrated a 23% lift in restaurant sales from our supporters compared to a restaurant’s average ticket. We have an incredible platform providing huge benefits to all our constituents.” CFC ENGAGE MOBILE allows restaurants to track and measure definitive returns on their charitable giving, replacing the uncertain returns around traditional “giveback nights” and direct donations to community organizations. “It’s a simple use case,” explains CEO Allhusen. “Restaurants sign up with CFC to connect with hundreds of nonprofits, track their charitable giving and measure their ROI in the form of repeat visits, sales from that nonprofit and ticket uplift. The restaurant uses CFC to optimize its mix of charitable and other promotional offers.” The CFC platform, which was initially launched in Orange County, CA, features over 1,200 local merchants and 50 online retailers offering up to a 15 percent donation to supporters of hundreds of nonprofits. About
Communities for Cause, Inc.
Restaurants and causes can sign up for CFC at www.communitiesforcause.com, or by calling 888-542-3831. Supporters interested in raising funds for their favorite cause can simply download the CFC app to their smartphones by searching for “Communities for Cause” on either the iTunes App Store or Google Play, select their school or non-profit as the beneficiary, and use the app to log a purchase with any participating merchant. Contact:
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