To News/PR Index
CO – November 2017 / Newsmaker Alert / Chipotle
Mexican Grill (NYSE: CMG) has announced a new mobile app that is available
for download on Apple and Android devices.
New Mobile App Makes Ordering
Food On-The-Go Even Easier
app, available on iPhone and Android, includes quick
customization of meals, and Apple and Android pay
a first-time mobile user or an online ordering regular, the app enhances
guests’ on-the-go Chipotle experience by offering features such as quick
reorder of their favorite meals, streamlined payment options and the ability
to receive, store and redeem Chipotle offers.
guests are increasingly mobile and on the go, and they want and deserve
the same intuitive, accurate and convenient ordering experience they get
in our restaurants. That is exactly what our app delivers,” said Curt Garner,
chief digital and information officer at Chipotle. “The new app is just
one of the steps we’re taking to improve the guest experience through technology
app’s new features include:
is just one of the ways Chipotle is working to improve the guest experience.
Earlier this year Chipotle rolled out “Smarter Pickup Times,” which allows
customers who order digitally to benefit from shorter and more accurate
pickup times and the ability to reserve a future pickup time.
reorder of favorites or recent orders
to receive, store and redeem Chipotle offers
user experience and enhanced design
Pickup Times” and second make lines in restaurants also improve the company’s
ability to process more digital orders without disrupting service or increasing
line wait times for customers who order in restaurants. To accommodate
online orders, most restaurants are now equipped with a dedicated prep
can download the new app on the Apple App Store or Android Google Play.
Ells, founder, chairman and CEO, started Chipotle with the idea that food
served fast did not have to be a typical fast food experience. Today, Chipotle
continues to offer a focused menu of burritos, tacos, burrito bowls, and
salads made from fresh, high-quality raw ingredients, prepared using classic
cooking methods and served in an interactive style allowing people to get
exactly what they want. Chipotle seeks out extraordinary ingredients that
are not only fresh, but that are raised responsibly, with respect for the
animals, land, and people who produce them. Chipotle prepares its food
using only real, whole ingredients, and is the only national restaurant
brand that uses absolutely no added colors, flavors or other industrial
additives typically found in fast food. Chipotle opened with a single restaurant
in Denver in 1993 and now operates more than 2,300 restaurants. For more
information, visit Chipotle.com.