Back To News/PR Index | | Church’s Chicken Joins Thriving Vancouver Airport Restaurant Scene | Restaurant Becomes One of the Biggest Brands Represented at Major International Travel Hub || “Quick-service restaurants like ours have a unique opportunity when it comes to non-traditional locations like airports,” said Bill Schreiber, Vice President of Global Business Development at Texas Chicken®/Church’s Chicken®. “We’ve already perfected a rapid service concept execution, delivering great tasting, high quality food to guests who are in a hurry, but looking for a great meal. At the same time, non-traditional locations allow us to reach new customers and expand our brand awareness in these important centers of activity.” Non-traditional locations are undeniably massive hubs of diverse people, who share a common appreciation of accessibility. As the fourth-largest chicken restaurant chain in the world, Church’s uses these venues to capture the attention of audiences that may, otherwise, be far too busy for the traditional drive-thru or dine-in. Guests no longer have to forego their favorite restaurants due to the hustle and bustle of life. The ability to take advantage of this niche is becoming essential to facilitate brand growth and overall evolution. “Non-traditional locations, especially airports, provide an opportunity for us to deliver the brand that consumers love while on the go,” said Zack Kollias, Executive Vice President of International Operations at Texas Chicken/Church’s Chicken. “At a time when Church’s is taking huge steps to continue expanding its presence in the international market, developing non-traditional locations will continue to cater to new customers and fortify our growing global community.” “Our extensive portfolio in the food and travel space, paired with Church’s unique flavor and commitment to quality, is just a piece of what makes this new relationship so exciting,” said Pat Carroll, Senior Vice President, Brands and Concepts of SSP America. “Regardless of where your journey is taking you, quality food is essential, so we’re happy to bring the guests of Vancouver International Airport a hearty option.” Church’s is continuing to broaden its scope through exploring non-traditional territory. With several locations in travel plazas and a current express location in Luis Muñoz Marín International in San Juan, Puerto Rico, the chicken giant has plans to continue tapping into high-traffic, non-traditional locations and the advantages they offer. About Texas Chicken /
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