Back To News/PR Index | | CustomerCount™ Provides Scholarship for Student to Attend ARDA World 2015 | CustomerCount President Will Also Moderate Panel | | “Young people who are coming into the industry will push us to the next level professionally and offer insights into new consumers and new business practices. That’s why we consider sponsoring a student through the AIF to be so important,” said Robert Kobek, president of the Indianapolis-based company. AIF (ARDA International Foundation) provides training to the industry through a variety of designation programs, university partnerships, and educational courses. And through scholarship programs, in particular, both professors and students gain networking opportunities with industry leaders. “Working with the AIF is a cause near and dear to our hearts at CustomerCount,” said Kobek. “Being in the survey business, we regard education and research as paramount in ensuring quality research, development and improving customer service. AIF meets the timeshare industry’s needs by identifying consistent and ongoing benchmarks, expanding research, analyzing technological changes and impacts, and enhancing the public’s knowledge of the timeshare industry.” CustomerCount collects, measures and reports customer feedback through branded, customized online surveys. Its innovative technology provides ongoing customized updates to survey content, and quickly and easily accommodates report formats and other features. At ARDA World, Kobek will also be moderating a panel, called “Is Your Yelp Showing?” – a session designed to improve the impact of messaging through the use of multi-media images, infographics, audio, video, animation and apps. ARDA World is the premier annual gathering for vacation ownership professionals around the world, as 3,000-plus people from more than 35 countries meet at the Orlando World Center Marriott in Orlando, Florida, April 12-16. See www.arda.org/convention for details. About
Robert A. Kobek and CustomerCount™
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more information on Customer Count, visit www.CustomerCount.com.
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