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Del
Taco Restaurants, Inc. Promotes
John
D. Cappasola, Jr. to President and Chief Brand Officer
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Lake
Forest, CA – January 2017 / Newsmaker Alert / Del
Taco Restaurants, Inc. (“Del Taco” or the “Company”), (NASDAQ:TACO),
the second largest Mexican-American QSR chain by units in the United States,
operating restaurants under the name Del Taco, announces that John D. Cappasola,
Jr. has been promoted to President and Chief Brand Officer effective immediately.
In his new role, Mr. Cappasola will lead the Company’s brand strategy,
marketing, menu development, culinary innovation, and restaurant operations
and support. He will continue to report directly to Chief Executive Officer
Paul J.B. Murphy, III.
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“I’m
pleased to announce John’s well-deserved promotion to President and Chief
Brand Officer,” said Paul J.B. Murphy, III. “John is a strong leader and
talented executive who has been instrumental in the development and execution
of our Combined Solutions strategy, which has led to some of the best results
in the restaurant category over the past several years. Under John’s leadership
we’ve repositioned Del Taco, significantly enhanced the menu and our food,
and fostered a culture of partnership and collaboration among our people
and franchisees to dramatically improve the guest experience. This move
reflects a natural evolution of John’s leadership and his impressive track
record of achievement. His expanded leadership role will be critical to
optimize cross-departmental performance as we execute our long-term growth
strategy. I am confident that in his new position, the already strong alignment
of the restaurant experience and our brand promise will only grow to new
heights.”
“I
am grateful to Paul and the Del Taco leadership team for this incredible
opportunity,” said John Cappasola. “Over the past several years we have
been on a journey to develop Del Taco into a QSR-plus leader and we have
made great strides in accomplishing our goals. I look forward to continuing
this important work with the talented people across Del Taco. Together
we will continue our drive to be among the category leaders in execution
and give our guests great brand experiences.”
Prior
to his promotion, Mr. Cappasola had served as Executive Vice President
and Chief Brand Officer, leading Del Taco’s efforts in brand strategy,
marketing, menu development, operations support and culinary innovation.
In addition to his accomplished Del Taco tenure, Mr. Cappasola previously
served in key leadership roles at Blockbuster, Inc., holding positions
in marketing, strategic development, and operations across a sixteen year
tenure.
About
Del Taco Restaurants, Inc.
Del
Taco (NASDAQ: TACO) offers a unique variety of both Mexican and American
favorites such as burritos and fries, prepared fresh in every restaurant’s
working kitchen with the value and convenience of a drive thru. All menu
items taste better because they are made with quality ingredients like
freshly grated cheddar, hand-chopped pico de gallo, sliced avocado, slow-cooked
beans made from scratch, and fresh-grilled marinated chicken and steak.
The brand’s UnFreshing Believable® campaign further communicates Del
Taco’s commitment to provide guests with the best quality and value for
their money. Founded in 1964, today Del Taco serves more than three million
guests each week at its nearly 550 restaurants across 16 states. For more
information, visit www.deltaco.com.
Media
Contact:
Julia
Young
646-277-1280
ICR
for Del Taco |