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Hourglass
Brewing Expands
Distribution
Into Two Additional Southern States
|
Hourglass Brewing’s
craft beers, including its sour and wild ale line,
will now be available
in select locations across Georgia and South Carolina
|
Orlando,
FL – August 2017 / Newsmaker Alert / Hourglass
Brewing, a Longwood, Florida brewery specializing in creating world-class
and outlandish beers made from exotic ingredients from across the globe,
announces the expansion of its distribution into Georgia and South Carolina.
Prior to this announcement, Hourglass beers have solely been available
within the Florida market, but with continuous growth and success since
its 2012 opening, the brewery is moving forward with expansion plans. In
addition to its distribution expansion, the brewery is also expanding its
home location with a brand new designated sour facility, a direct result
of its incredibly popular sour and wild ales.
“We’re
extremely excited to begin sharing our beers with the Georgia and South
Carolina craft beer markets,” said Mike DeLancett, Hourglass Brewing’s
co-head brewer. “Ever since we opened five years ago, it’s been a major
goal of ours to expand our distribution into other states, and after many
years spent working to perfect our offerings while exploring new and adventurous
flavor possibilities, we’ve finally made this dream a reality.”
The
latest addition of Hourglass’ designated sour facility is playing a big
role in the expansion, as most of the brewery’s out of state distribution
will be its wild ale and sour lines. Having Dual Head Brewer status, meaning
the brewery employs two Co-Head Brewers, Hourglass has the unique ability
to produce more new and creative brews than most traditional breweries.
The new sour facility is 5,500 square feet and will feature numerous barrels,
casks and foeders totaling an increase of more than 300 barrels of wild
fermentation space. Two highly anticipated brew flavors coming from this
designated facility are Veruca, a barrel fermented sour nut porter with
tiger nut, cashew, chestnut, almond and graham cracker, and Gene, a red
wine barrel fermented sour with more than 15 varieties of berries. It will
also facilitate regular production of the brewery’s house-mixed fermentation
Saison du Sablier, while increasing its production of more fixtures, seasonals
and collaborations.
“We
started brewing our line of sour beers, Sourglass, in 2015 which feature
foeder fermented farmhouse ales, stainless aged wild ales and barrel fermented
sour beers,” said Matthew Gemmell, Hourglass Brewing’s co-head brewer.
“With the rising popularity of these sour beers, not only at Hourglass,
but among the entire craft beer market, we decided to expand our brewery
to include a designated sour facility. As we continue expanding into new
states, we really want to highlight our sour beers and wild ales as we
offer never-before-brewed flavors.”
Hourglass
Brewing is kicking off its expansion by pouring multiple craft beers at
the Shelton Brothers Festival on August 18-19 at the Southern Exchange
in Atlanta, Georgia. Hourglass is among the more than 100 national and
international breweries participating in the festival, and will be pouring
a handful of their own craft beers including, Augustus, Round the Riverbend
Rye, Giant Giant Dwarf and more. The event is for adults 21 and older,
and tickets can be purchased online prior to the event.
About
Hourglass Brewing
Hourglass
Brewing is an award-winning, craft brewery and taproom that prides itself
on its world class craft beers and use of all natural, local, and exotic
ingredients. They are the proud home of an extensive barrel aging and wild
beer program, bringing new and exciting beers to the Florida Craft beer
market, as well as a 240-seat taproom for guests. As of 2017, Hourglass
Brewery is considered Florida Brewery of the Year as noted by the New York
International Beer Competition. For more information visit: www.hourglassbrewing.com.
Media
Contact:
Esther
McIlvain
Uproar
PR for Hourglass Brewing
321-236-0102
ext 230 |