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Knowland
Acquires Philadelphia Reader Board, Inc.
|
Washington,
DC – June 2017 / Newsmaker Alert / Knowland
announces that it has acquired Philadelphia Reader Board, Inc. effective
June 1, 2017. Knowland is a globally recognized provider of meeting and
group intelligence, offering powerful market analysis, competitive benchmarking,
and lead generation tools. The company is headquartered in Rosslyn, Virginia,
right outside the nation’s capital.
Philadelphia
Reader Board, Inc. was founded in 2003 by hotel industry veteran Ken Simmons.
Upon opening, the company made an immediate impact servicing hotels and
CVB’s, allowing sales teams to move market share and gain group revenue.
“We
are very excited to welcome the PRB customers to Knowland,” stated Tim
Hart, Chief Executive Officer of Knowland. “Ken has built a strong company
that has been delivering great service to a loyal customer base for over
a decade. Working together we will be able to combine our know-how and
experience to bring best-in-class revenue driving solutions to our customers.”
“This
is such a great opportunity for our customers,” said Ken Simmons, founder
of Philadelphia Reader Board, Inc. “Our industry has come so far and, now
as a united entity our customers will have an even more powerful sales
tool at their disposal. In the increasingly competitive environment that
hotels are now managing, that is more important than ever.”
Ken
will begin an exciting new role at Knowland serving as Director, Business
Development.
About
Philadelphia Reader Board, Inc.
Philadelphia
Reader Board Inc. was formed in 2003 and is a provider of group meeting
& event data for the hospitality industry. PRB offers market research
with a focus on group events, meetings and conventions. PRB’s powerful
suite of market intelligence reports and analysis allow hotels and CVB’s
sales teams to quickly pinpoint the competitive landscape on a weekly,
monthly and annual basis through an intuitive, web based user interface.
About
Knowland
Knowland
provides group data and innovative technology to help hotels, CVBs, and
other venues drive revenue with meetings market intelligence. Knowland
offers extensive insight into market analytics, industry trends, and powerful
benchmarking for booking better-qualified group business. Acting on behalf
of the hospitality industry as a whole, as well as its customers, Knowland
continually strives to increase transparency of the group market and deliver
best-in-class meetings and events sales solutions. For more information,
please visit Knowland’s website at www.Knowland.com
or call 202-312-5880. You can also follow Knowland on Facebook,
LinkedIn,
and Twitter.
Contact:
Knowland
Jim
VanDevender
Chief
Marketing Officer
202-351-1522 |
