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New
Krystal® Foundation Invests in School Extracurricular
Programs
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Grant Applications
Open March 1 for Schools and Teachers
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Atlanta,
GA – February 2017 / Newsmaker Alert / Long
recognized as one of the country’s “Heritage Brands” when it comes to giving
back to its guests, The Krystal Company®
announced it will be planting even deeper community roots with the launch
of The Krystal Foundation.
Thanks to the company’s new foundation, schools in the 11 states where
Krystal operates will be getting much-needed funding for educational “enrichment”
programs.
With
The Krystal Foundation’s help, schools offering programs such as STEAM
(Science, Technology, Engineering, Arts, and Math) education, music &
the performing arts, culinary instruction and various sports programs will
be matched with grants, donations, and other funding to keep their programs
alive and growing.
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“I
can’t tell you how much ‘extra’ programs mean to kids and families,” said
Lindsey Peters, a teacher in one of Florida’s magnet high schools. “A light
goes on inside them and you can see it positively influence everything
they do. It’s amazing that Krystal is working to make that possible for
so many students.”
In
2016, Krystal and its restaurant network raised more than $100,000 for
the launch of its foundation. The non-profit will open the first application
window on March 1, 2017, for schools and educators to submit an application.
The Krystal Foundation will collect applications three times throughout
2017 - Spring, Fall, and Winter. After each application window closes,
The Krystal Foundation will select three winning schools or educators to
receive a grant from The Krystal Foundation. To apply or find out more
information please visit www.TheKrystalFoundation.com.
“It
isn’t easy for schools to balance mandatory requirements and also provide
educational enrichment,” said Jason Abelkop, Chief Marketing Officer for
The Krystal Company. “We’ve decided to make it our mission to ‘square-up
support’ for those programs. We’ve always believed little square burgers
can make a big difference, so we’re going to prove it in the places that
matter most – our community schools.”
Abelkop
said that the company supports building up its communities through its
teachers, parents, school boards, students, and neighbors. As the brand
celebrates its 85th anniversary, Krystal will be taking the time to recognize
those communities who have made the feat possible. The company wants to
give back, and thank patrons for choosing Krystal as their favorite burger
destination.
“You’d
be surprised how little it actually costs to keep a good program in place,”
explained Nadia Fernandez-Castillo, an elementary and middle school art
teacher. “A few hundred dollars can supply a school with enough materials
for every student to explore creativity, discovery, and interact with the
world around them. It inspires a lifetime of learning for such a small
investment.”
About
The Krystal Company®
Founded
in Chattanooga, Tennessee, in 1932, The Krystal Company is the oldest quick
service restaurant chain in the South. Its hamburgers are still served
fresh and hot off the grill on the iconic square bun at more than 350 restaurants
in 11 states. Krystal’s Atlanta-based Restaurant Support Center serves
a team of 6,000 employees. For more information, visit www.Krystal.com
or www.Facebook.com/Krystal
or follow the brand on Twitter
and Instagram @Krystal.
About
The Krystal Foundation
Founded
in Atlanta, Georgia in 2016, The Krystal Foundation is a 501(c) (3) public
charity. Its mission is to strengthen, enhance and enrich Krystal’s neighborhood
schools and families. The non-profit will also support and assist Krystal
employees and franchisees for emergency recovery funds as needed. The foundation
provides need-based grants to communities in their 11 states, which have
extracurricular program elimination or cutback. The foundation will support
programs that are focused in STEAM (science, technology, engineering, art
and mathematics), culinary arts, music, and sports. For more information,
visit www.TheKrystalFoundation.com
or www.facebook.com/Krystal
or follow the brand on Twitter
and Instagram @Krystal.
Media
Contact:
Peyton
Sadler
866-252-1750
Ink
Link Marketing
for
The Krystal Company |