|
Nor1’s
New CheckIn Merchandising™ Technology Selected
by
Highgate for Portfolio-Wide Implementation
|
Santa Clara, CA – May
2016 / Newsmaker Alert / Nor1,
the technology leader in travel merchandising, announced today that the
newest addition to its Merchandising Platform, CheckIn Merchandising™,
will be implemented across Highgate’s portfolio of 100 hotels and 27,000
rooms in key gateway markets worldwide. The implementations, which commenced
in January with Highgate’s Stanford Court Hotel in San Francisco and The
Quin in Midtown Manhattan, will now be extended across the rest of the
portfolio over the next few months. Highgate’s many distinctions include
its status as the largest manager of hotel rooms in Manhattan, operating
10 percent of the total inventory.
“We
are extremely excited to further our partnership with Highgate,” said Jason
Bryant, Founder and CEO of Nor1. “They
truly are innovators in the industry and consistently among the first to
adopt new technologies and methods. CheckIn Merchandising™ will allow Highgate
to maximize the yield on its premium room inventory, generate revenue from
ancillary offers and to fortify guest intelligence.”
As
a compliment to eStandby Upgrade®, CheckIn Merchandising™ increases
revenue and enhances guest satisfaction by allowing properties to present
intelligent offers in real-time at check-in to virtually all guests. Additionally,
the CheckIn Merchandising™ Tracking and Management System provides properties
with “one-touch” audits, commission reporting and performance tracking,
allowing hotels to better track the success of their incentive programs,
as well as building greater loyalty among their client bases.
“We’ve
had great success across our portfolio utilizing Nor1’s eStandby Upgrade®
and believe that CheckIn Merchandising™ is the ideal solution to expand
on that success,” said Kerry Mack, EVP of Revenue & Distribution at
Highgate. “With the help of this program our front desk associates can
more easily deliver offers and opportunities tailored to each guest’s unique
preferences allowing us to more efficiently serve our clientele and bolster
each hotel’s key amenities.”
For
more information on Nor1 CheckIn Merchandising™ visit www.Nor1.com.
About
Nor1, Inc.
Nor1,
Inc. is the technology leader in travel merchandising. Headquartered in
Silicon Valley, Nor1 provides data-driven pricing and merchandising solutions
to maximize incremental revenues for hotels and resorts worldwide such
as Hilton, IHG, Carlson Rezidor, Accor, and Wyndham. Nor1’s patented, dynamic
decisions intelligence engine PRiME®,
powers Nor1’s Merchandising Platform including its signature eStandby
Upgrade®, eReach™,
and CheckIn
Merchandising™ solutions.
Nor1
is creating the fusion between technology and guest experience. It’s that
combination of expertise and skill that have set Nor1 apart and continues
to attract technology’s most distinguished investors such as Concur Technologies,
Goldman Sachs and Accel Partners. For more information, please visit www.Nor1.com.
Facebook
/ LinkedIn / Twitter
About
Highgate
Highgate
is a premier hospitality investment and management company widely recognized
as an innovator in the industry. Highgate is the dominant player in U.S.
gateway markets including New York, Boston, Miami, San Francisco and Honolulu.
Highgate also enjoys an expanding presence in key European markets through
properties in London, Paris, Barcelona, Vienna and Prague. Highgate’s portfolio
of global properties represents an aggregate asset value exceeding $10B
and generates over $2B in cumulative revenues. The company provides expert
guidance through all stages of the hospitality property cycle, from planning
and development through recapitalization or disposition. Highgate also
has the creativity and bandwidth to develop bespoke hotel brands and utilizes
industry leading proprietary revenue management tools that identify and
predict evolving market dynamics to drive outperformance and maximize asset
value. With an executive team consisting of some of the industry’s most
experienced hotel management leaders, the company is a trusted partner
for top ownership groups and major hotel brands. Highgate maintains corporate
offices in London, New York, Dallas, and Seattle.
Media
Contact:
Nor1,
Inc.
David
Hallman
408-850-9953 |
