| Pigeon
Forge, TN – February 2017 / Newsmaker Alert / A student’s jam-packed
account of her family’s Pigeon
Forge vacation recently won the family-friendly destination its sixth
Emmy Award.
“Show & Tell” is the
title of the TV commercial that took top honors in the Commercial Spot
category. Prompted by a young lady’s cue, the curtain rises to reveal a
“few things we did” during her family’s Pigeon Forge vacation. An appearance
by entertainment legend Dolly Parton, who is sitting in the theater audience,
brings the spot to a close. See the commercial
here.
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Among the attractions depicted
on stage are Dollywood, the Titanic
Museum Attraction, the Great
Smoky Mountain Wheel, Outdoor
Gravity Park, Dolly Parton’s Dixie Stampede Dinner Attraction, and
acts from various Pigeon Forge theaters, all set against a backdrop of
the Great Smoky Mountains.
Pigeon Forge and its agency,
BOHAN Advertising in Nashville,
received the Emmy Award at the annual celebration of the Nashville/Midsouth
Chapter of the National Academy of Television Arts & Sciences.
This is the sixth time BOHAN
commercials for Pigeon Forge have won what have been labeled “television’s
highest honor.” Earlier Emmy Awards came in 2007, 2008, 2009, 2014 and
2015.
“Pigeon Forge is the location
for so many memory-filled family vacations each year,” said Leon Downey,
executive director of the Pigeon
Forge Department of Tourism. “We sure hope that lots of students sing
our praises when show and tell time rolls around each year at school.”
In addition to the Pigeon
Forge commercial, BOHAN earned Emmy nominations for two other clients,
U.S. Pest Protection and Saint Thomas Health in Nashville.
“BOHAN knows the importance
of tourism to Pigeon Forge and consistently finds creative ways to communicate
our destination to a broad market,” Downey added. “This sixth Emmy Award
underscores what a successful collaboration we’ve enjoyed with BOHAN these
past 26 years,” Downey said.
BOHAN, which has marketed
Pigeon Forge since 1990, has won at least one Emmy Award in 12 of the last
13 years.
Information about visiting
Pigeon Forge is at MyPigeonForge.com.
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Contact:
Trish
McGee
for Pigeon Forge Department
of Tourism
615-327-1189 |
