|
First-Ever
Rewards and Recognition Roundtable to
be
Held at TEAMS ’17 Conference in Orlando
|
The Incentive
Marketing Association and Incentive Magazine Co-Sponsor a
Discussion on
the Use of Merchandise and Gift Card Awards for the Sports-Event Industry
|
Los
Angeles, CA – August 2017 / Newsmaker Alert / For
the first time ever, the intersection of the sports-event and incentive
industries will be examined by big-name brand marketers at the TEAMS
Conference & Expo. Co-sponsored by Incentive magazine and
the Incentive Marketing Association (IMA), the Rewards and Recognition
Roundtable at TEAMS ’17 in Orlando will provide sports-event organizers
and host cities the opportunity to understand how they can use non-cash
incentive programs using brand-name merchandise and gift cards to achieve
their objectives.
“This
is an exciting addition to the TEAMS Conference program,” said Timothy
Schneider, founder and chairman of the Sports Division of Northstar Travel
Group. “Many event organizers and host cities are familiar with the use
of promotional products and awards but this session will allow them to
better understand the value of involving major brands in their efforts
to motivate, recognize and reward superior performance by all of the key
stakeholders in their organizations.”
The
Rewards and Recognition Roundtable at TEAMS ’17 will be introduced by Leo
Jakobson, executive editor of Incentive magazine, and facilitated
by Richard Low, CPIM, vice-president of special markets for Citizen Watch
Company of America and a past president of the IMA.
“The
IMA champions the use of incentives and emphasizes the power of using recognized
brands in rewards and recognition programs,” said Low. “The TEAMS Conference
& Expo and this Rewards and Recognition Roundtable will allow merchandise
and gift card companies to connect with the sports-event industry in a
way we’ve never done before.”
The
Rewards and Recognition Roundtable will be held on Tuesday, October 31,
prior to the start of the TEAMS ’17 Expo. The TEAMS ’17 Expo will include
a dedicated area called the Gifting and Rewards Zone for merchandise and
gift card providers offering incentive program expertise and brand-name
awards to event organizers and event hosts. When they involve recognized
brands, such programs enhance efforts to encourage, recognize and reward
achievement for sports and other types of organizations.
“This
partnership between the IMA, Incentive magazine and the TEAMS Conference
& Expo will provide a real win-win opportunity,” said Jakobson. “We
look forward to the Rewards and Recognition Roundtable at TEAMS ’17 and
growing the sports-event segment of the incentive marketplace in the years
to come.”
“This
is yet another example of programming at TEAMS that is simply not available
at any other sports-industry conference,” said Schneider. “We believe connecting
sports-event organizers with incentive professionals using exciting brand-name
awards adds tremendous value for attendees at TEAMS. We look forward to
the many new and profitable relationships this partnership will produce.”
Admission
to the Rewards and Recognition Roundtable at TEAMS ’17 is included at no
additional charge for event organizers, exhibitors and sponsors. For further
information on TEAMS ’17, please visit TEAMSconference.com
or call 877-577-3700. Incentive merchandise and gift card companies interested
in participating in TEAMS ’17 should contact Marvel Jasnoch at 507-663-1480
or by email at mjasnoch@incentivemag.com.
Tweet
this: First-Ever Rewards and Recognition Roundtable to be held at TEAMS
‘17 in Orlando bit.ly/2uMXO32
Follow
TEAMS: Twitter, Facebook
and Instagram
For
further press information or to request credentials to cover TEAMS, please
contact Jason Gewirtz at jgewirtz@ntmllc.com
or 720-420-9391.
Northstar
Travel Group (NorthstarTravelGroup.com)
is the owner of well-known brands including Travel Weekly, TravelAge
West, Business Travel News, Successful Meetings, Meetings
& Conventions, Travel Weekly China, Incentive, M&C
China and SportsTravel. The company produces the annual TEAMS
Conference & Expo and more than 50 face-to-face events in 13 countries
in retail travel, corporate travel, travel technology and the meetings
industry. In addition, Northstar owns Phocuswright, the leading research,
business intelligence and event producer serving the fastest growing segment
of the travel industry, online travel distribution. Northstar is also the
majority shareholder in Inntopia, the leading SaaS e-commerce software
provider serving the mountain destination, activities and specialty destination
travel markets.
Contact:
Timothy
Maxwell
Technical
Product Specialist, Marketing
310-954-2506
|
|