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TrackResults
Software’s Drew Reynolds is
Chosen
to Speak at the GNEX 2015 Timeshare Conference
|
Reynolds to
joins “Customer Profiling” panel discussion Wednesday, February 18
|
Salt
Lake City, UT – February 2015 / Newsmaker Alert / TrackResults
Software co-founder, Drew Reynolds was invited to be a speaker for
the GNEX 2015 Timeshare Conference. This year’s conference is being held
at the Manchester Grand Hyatt Resort in San Diego (February 15-18).
|
 Drew
Reynolds brings over a decade of data-science experience in the vacation
industry. Drew directs a company that allows industry leaders to capitalize
on best practices and trends in their business. TrackResults launched into
business back in 2005, and ever since that time, Drew has overseen the
company’s directives, all the way from planning to development.
Now,
with the invitation to speak at the GNEX conference on a panel discussing
“Customer Profiling” (Wednesday, Feb. 18), Drew hopes to increase his contribution
of knowledge and experience in order for the industry to start making use
of the information they collect in new and smarter ways. “The Global Networking
Expo is a great place for us to talk about the industry and data trends,”
Drew said. “With a lot of the industry’s movers and shakers present, it
makes for a great avenue where we can introduce to people the value of
utilizing data for better business decisions.” The yearly GNEX conference
is hosted by Perspective Magazine, a periodical that serves the
vacation ownership industry and is published worldwide.
“This
year’s event has a good lineup of speakers,” Drew added, “and it will be
good to be a part of it all. When minds come together at a conference like
this, everyone who’s present benefits from it.”
Session:
Wednesday (February 18)
3:00PM
– 4:00PM
Customer
Profiling
The
future of all marketing is the customization of messaging based on known
customer preferences. This session looks at how to profile your customers
and what uses of this can be or are already being used by timeshare companies.
Panelists:
-
Robert
Kobek, President, CustomerCount
-
Drew Reynolds,
Co-Founder, TrackResults Software
-
Mark McCullough,
Senior Territory Manager - North Americas, TripAdvisor
-
Paul Mattimoe,
President & CEO, Perspective Group
About
TrackResults Software
TrackResults
Software is a Utah based software company that offers business-intelligence
solutions for the vacation industry. The company’s mission is to provide
a powerful tool for decision makers to access reports, identify trends,
opportunities, challenges, and actionable information in order to boost
business performance. TrackResults delivers users a uniquely fast, customizable
view of figures right when they need them. TrackResults Software is a Chairman’s
League Member of American Resort Development Association (ARDA), a member
of the Resort Development Organization, Better Business Bureau, Resorts
of Distinction, Resort Developers Association, C.A.R.E. (Cooperative Association
of Resort Exchangers), AMDETUR (Mexican Resort Development Association)
and The Utah Technology Council.
Contact
TrackResults at www.TrackResults.com/contact.
Facebook:
Facebook.com/TrackResults.Software
Twitter: Twitter.com/Track_Results. |
