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Simplifying (and Perfecting) The Basics
Nothing can ruin a guest’s perception of your hotel, quite like the breakdown of primary touch-points, such as reservations, check-in, room keys, upgrades, and check-out. With the implementation of a mobile key technology platform, you can offer each guest a complete mobile experience. This includes reservations, pre-arrival messages, mobile check-in, mobile keys, special offers, upgrades, mobile check-out and more.
With this technology in place, you can effectively nullify the traditional hassle of front desk lines and check-in delays for a seamless arrival. Not only that, but guests can directly access their room using their smartphone, manage their rooms, view and act on special offers and upgrades based on their stay, check-out and book their next stay right from their phone. When you perfect the basics, you guest is free to view (and interact with) your hotel with a new, uninhibited perspective. Further to that, you’re also freeing your staff to invest their time in more personalized, genuine interactions with each guest. With the driving trend in hospitality innovation being the personalization of the guest experience, this capability is of incredible value to your hotel.
Connected Hotel Rooms
Taking the mobile device integration one step further, many hotels are looking into creating “connected rooms” for their guests. Connected rooms would give guests complete control — from their mobile device — to turn off on and lights, adjust the heat or air conditioning, adjust window covering, and personalize their room entertain entertainment with technology. We’re also seeing an increase in other hotel room technologies which include:
Welcome the Era of Complete Personalization
With the help of mobile platforms utilized within hotels, guests will even be able to save specific preferences before an upcoming stay. For example, if a guest has a preferred room temperature or lighting setting, they can set the room to those specifications before they arrive, directly through the app. Guests can also establish voice-activated preferences for certain TV shows, channels, apps and other commands to limit time spent scrolling or searching for a specific offer or information.
This technology will also ensure each guest is connected to virtual assistance 24/7 for any and all requests (alarms, room service, housekeeping services and more) by voice or app.
hotel room of the future is as intelligent and intuitive. With mobile-based
innovation, hoteliers can completely transform the guest experience to
be seamless, simplified, flexible and frictionless. Hotels fo the future
will deliver guests a personalized experience where the room knows them,
and they know their room.
About the Author
Mr. Magnus Friberg has served as Chief Executive Officer of Zaplox AB since 2013 and he is also Director of the Company. He previously served at Securitas, responsible for Business Development & Marketing in Europe. He previously also established the company S Reg with SmartSafety concept.
Zaplox: A leading provider of advanced mobile key services to the global
Zaplox is listed on Nasdaq Stockholm First North. Sedermera Fondkommission is the Certified Adviser.
For more information about Zaplox: www.Zaplox.com.