Like us on FacebookFollow us on TwitterNewsmaker Alert is on Pinterest
Back To News/PR Index
|
Zaxby's
|
Zaxby’s Opens Eighth Restaurant in Louisville
|
New Louisville Location Provides
Prepared-at-Order Chicken in a Casual Dining Atmosphere
|
Louisville, KY – March 2015 / Newsmaker Alert / A Southeast favorite for chicken fingers and wings and one of the nation’s fastest-growing restaurant chains, Zaxby’s opened its eighth location in the Louisville market on Monday, March 9. Located at 3423 Fern Valley Road, owner Steve Brewer will operate 11 a.m. to 9 p.m. Sunday through Thursday and 11 a.m. to 10 p.m. Friday and Saturday with the drive through open an hour later daily.

“Residents have shown great support for the brand and we saw this as an ideal opportunity to expand in a thriving community that is already familiar with Zaxby’s products and values,” said Brewer. “We are excited to be part of the area’s tremendous growth by providing another convenient Zaxby’s location.”

With seating for 90, the new 3,800 square-foot location will feature Zaxby’s standard interior design — a bright, open interior décor complemented by vintage prints and customized with local school memorabilia. Zaxby’s also offers drive-thru services to meet the needs of customers on the go.

“We’ve assembled a great group of around 50 team members who will deliver on the Zaxby’s mission to consistently create encore experiences that enrich lives one person at a time,” said Brewer. “We believe the Louisville restaurant from the atmosphere to the service will exceed community expectations.”

The new location is the eighth in the Louisville market and the fourth for Brewer, whose expansion plans include at least six additional locations in the area. Zaxby’s currently operates more than 670 locations in 16 states — Alabama, Arkansas, Florida, Georgia, Indiana, Kentucky, Louisiana, Mississippi, Missouri, North Carolina, Oklahoma, South Carolina, Tennessee, Texas, Utah and Virginia.

An alternative to fast food, Zaxby’s offers prepared-at-order chicken fingers, wings, sandwiches and salads. Zaxby’s most popular items are its hand-breaded Chicken Fingerz and Traditional or Boneless Wings, smothered in a choice of nine sauces with names like Wimpy, Tongue Torch, Nuclear and Insane. The menu also offers innovative Zappetizers like Tater Chips, Spicy Fried Mushrooms and Fried White Cheddar Bites, as well as a variety of Party Platterz perfect for any family gathering or special occasion.

Louisville Zaxby’s guests will enjoy the Coca-Cola Company’s proprietary drink fountain, Coca-Cola Freestyle®. The sleek, stylish fountain is touch screen operated, enabling guests to select from more than 100 regular and low-calorie brands – including many varieties of waters, sports drinks, lemonades and sparkling beverages that were not available in the U.S prior to the arrival of Coca-Cola Freestyle®.

Zaxby’s also offers four salads, or Zalads: The House, The Blue, The Caesar and its newest addition, The Cobb. All of Zaxby’s Zalads are prepared with chicken, three kinds of lettuce, interesting ingredients – such as French-fried onions – fresh veggies and juicy tomatoes, and are larger than most salads served elsewhere. Zalads are assembled at the time the order is placed, versus being pre-made and stored in a cooler.

Additionally, Zaxby’s offers a new line of premium milkshakes, including the popular Birthday Cake and Banana Pudding Milkshakes and the new Chocolate Cookie Milkshake. They are rich and creamy, hand-blended, and are topped with whipped cream.
|

Zaxby’s Opens Eighth Restaurant in Louisville
|
About Zaxby’s
An alternative to fast food, Zaxby’s offers its guests prepared-at-order Chicken Fingerz, Traditional or Boneless Wings, sandwiches, Zalads and Zappetizers, along with a variety of nine sauces ranging from Wimpy and Tongue Torch to Nuclear and Insane. Childhood friends Zach McLeroy and Tony Townley hatched the Athens, Ga.-based chain in 1990 to provide a fun, relaxing atmosphere that would keep guests coming back for more. Consumers ranked Zaxby’s as the Most Craveable Fast Casual in America, in Technomic’s Consumer Brand Metrics program for 2013 and 2014, and QSR Magazine listed the chain as one of the 12 Best Franchise Deals in 2013, as well as a Top 30 Best Fast Food Restaurant. In honor of the thousands of children the restaurant chain serves every year, Zaxby’s is a proud supporter of Make-A-Wish®. The company operates more than 640 locations in 16 states, including Alabama, Arkansas, Florida, Georgia, Indiana, Kentucky, Louisiana, Mississippi, Missouri, North Carolina, Oklahoma, South Carolina, Tennessee, Texas, Utah and Virginia. For more information, please visit zaxbys.com, zaxbysfranchising.com or facebook.com/zaxbys, or follow on Twitter @Zaxbys.

Media Contact:
Jamey Ivey
850-228-5988
St. John & Partners
for Zaxby's

|
Placement Dates: 03/12/15 – 05/12/15
|
Back To News/PR Index
|
Hospitality Newsmaker Alert